Expedia Celebrates Its 10th Anniversary by Expanding Its Commitment to the World Heritage Alliance
Groundbreaking joint initiative with the United Nations Foundation to promote sustainable tourism celebrates milestones of its first year in existence
Santiago, Chile — October 23, 2006
In celebration of Expedia.com®’s 10th anniversary on Oct. 22, Expedia, Inc. (NASDAQ: EXPE), the world’s leading online travel company, announced the multi-year renewal of its partnership with the United Nations Foundation (UN Foundation) ) to continue the work of the World Heritage Alliance (WHA). The announcement was made at the Society of American Travel Writers Annual Convention in Santiago, Chile. The WHA is an industry-leading initiative that was jointly formed by Expedia® and the UN Foundation in 2005 to promote sustainable tourism and awareness of World Heritage sites and communities around the world.
“Expedia is dedicated to positively impacting global tourism through the promotion of sustainable tourism, an endeavor of which our partnership with the United Nations Foundation is a cornerstone,” said Paul Brown, president, Expedia North America and Global Partner Services Group, Expedia, Inc. “We are committed to making a positive impact on the travel industry, and we’re proud of all that we’ve accomplished with the World Heritage Alliance in our first year of partnership.”
Expedia and the UN Foundation have also developed a successful model to engage the industry and official tourism offices in the World Heritage Alliance. Among the industry partners who have joined in supporting the WHA are the Secretary of Tourism for Mexico and the Mexican Tourism Board. The WHA has plans to continue building upon the work already in progress in Mexico by continuing its support to the region and expanding its efforts to the Caribbean in 2007.
“Through the World Heritage Alliance, Expedia and the UN Foundation are making a significant impact, both within the travel industry and in communities in and around World Heritage sites,” said UN Foundation President, Timothy E. Wirth. “Our hope is by stimulating positive changes in communities around World Heritage sites, presenting new tourism suppliers and products, and ensuring the long-term conservation of important travel destinations, the world’s treasures will be protected for years to come.”